Halloween industry remains profitable despite depressed economy
Monday, October 31st, 2011Ghosts and goblins and ghouls are normally the horrifying hallmarks of annual Halloween holiday, satisfying generations of trick-or-treaters, horror movie aficionados, and lovers of frightfully fun parties during every seasonal stand.
But in these tough economic times, when consumerism can’t keep up with flagging incomes and mounting debt, the scariest thing about Halloween may be that we spend so much money on it.
A new report reveals a whole industry has emerged to deal with rising demand for costumes and other customary accouterments, raising Halloween-related revenues from around $6 million in 1988 to over $6 billion in 2011.
“Temporary Halloween stores have boomed in the years since the Sears experiment, growing in the past 10 years at a faster rate than spending for the holiday.…
