The North Carolina Bankruptcy Information Blog

There is no denying the power of association marketing. That is, the attachment, or association, of a brand to a particular public person or entity. We see it in sports, cars, alcohol, clothes, cell phones and just about any other sort of consumer you can imagine. And yes, credit cards have long used such tactics to lure consumers.

Enter the Kardashians.

Wait, who?

Don’t pretend you don’t know you they are. But, in a way, you’re right. For what on earth are these women famous?

Pardon the digression.

The Kardashian sisters, we’ll call them socialites, recently attached their name to a pre-paid debit card backed by University National Bank, called the Kardashian Prepaid MasterCard.…

The credit card industry is changing. Some of the change is good, some of it may be bad. But the best news is, the credit card industry is changing.

It was recently reported that since the start of the year, eight million fewer people used a credit card.

There are not many industries that would be happy with losing eight million customers in only a year. However, they did not all walk away by choice. Whether through bankruptcy, charge-offs or account cancellations, many credit card users were simply told to hit the road. That’s fine. It’s for the better.

The recent stats were assembled and published by TransUnion.…

Recent credit card legislation may prove to be a big relief for many Americans who have trouble keeping up with the rapid interest rate changes, hidden fees and aggressive collection efforts. Or not.

Many industry watchdogs believe the bill, currently alive in both a Senate and House edition, will not meet its original expectations. Citizens who have been watching the bill’s progress with hopes of instant relief may want to start paying even closer attention. It should be noted that true debt relief will rarely come as the result of government action alone and that in the end, the best solution for a reprieve from the pressures of mounting debt is to seek legal advice from a reputable bankruptcy attorney.…